The Content Loop and how to escape it

"I have to figure this out," was what I said to myself after I realized I was trapped in a loop.

It went something like this...

I need clients and I know that I have to say something... literally anything to start walking in that direction.

But I can't. I don't know what I should be saying or what I should be doing or who I should be saying it too.

I stand there trying to think through those shoulds.

An entire week passes and I still haven't said a peep.

I spend the next week still standing there because now I feel guilty. I didn't move forward and I'm regretful that I got overwhelmed and shut down.

And then it starts again like a kid who just heard their new favorite song.

The loop sucks.

There's something about knowing what you're capable of that makes your losses feel even worse because you KNOW what you're capable of.

When your in the loop you need a step sometimes any step but hopefully an aligned step to help you get back to movement.

For me that meant realizing what triggers my loop. Ask yourself what stopped me in my tracks? Can I find the exact moment?

And you can see it in my description. What shuts me down everytime is the "should".

If it feels like it has to be this very specific way that I don't like or feel attracted to I can't, but back then I made that a Damaly is bad issue instead of what I've learned now which is to try another way. Because there are lots of ways.

Expanding my options and realizing that trying something else felt better than the loop helped me gain even more momentum.

What triggers your loop? Is there a specific emotion? How do you work through it?

The loop hasn't disappeared for me but I can see it now much faster than I used to. I've built in support to help me move through it faster. I'm intentional about how I view myself and my business and it absolutely makes it a lot easier than it used to be.

And now I really love helping my clients find their own clarity and solutions for their loops.

When it comes on they have a space that they can show up to, where they can wipe off the dust and get back on the trail that's taking them to the destination that they set out for.

I love the group calls aspect of Words. On Tuesdays we commune, we listen and we support each other.

Damaly Shepherd